Three Cheers For The Three Cups Friendly Society
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If there’s one thing reading newspapers of the 1800s will teach you, it’s that for all our moaning about modern health and safety regulations and the state of the NHS, without them, human beings are apt to die like lemmings.
The (Three Cups) Self-Preservation Society #
It’s fortunate therefore, that Whitsuntide Friendly Societies, or Benefit Clubs, existed—often centred around pubs, to plug a gap not yet filled by a modern benefits system. In exchange for a regular payment, such organisations existed to help their members financially when they fell on ill health. Some might even pay a pension should you be lucky enough to reach old age. They also organised social events for their members (including parades around Whitsuntide—hence the name) and even paid out occasional dividends when the coffers were well filled.
It’s a bit early in the year for putting on the nativity isn’t it? #
The first time that a Friendly Society at the Cups appeared in the newspapers was for an incident in May 1806 when it comprehensively failed to meet its goal of protecting the health of member Thomas Carter. Carter was “dining with the members of a benefit club, or friendly society, at the Three Cups Inn”.
It seems likely that Carter had more than the three cups the pub’s name recommends, leading him to fall victim to nominative determinism. Having got absolutely handcarted, four of his drinking companions threw him into a wheelbarrow and carted him off to the George Inn. Finding no room at the inn, like some sort of inverse messiah, they threw him into a stable—where he was later found to have been carted off into the afterlife.
“He’s not sick, he’s just old!” #
It’s not possible to say exactly when the Three Cups Friendly Society was established although we can make some inferences from a September 1886 case when, “John Cooper (treasurer), Richard Chappel and Samuel Curtis (stewards), as officers of a friendly society called “The Three Cups Club,” Malmesbury, were summoned by Thomas Clark, laborer, of Malmesbury” for non-payment of sick pay.
Clark had been a paid-up member of the Society for the 38 years since 1848, when he was 33. Now aged 71 and suffering from chronic rheumatism and bronchitis, for about two years he’d been receiving sick pay—“6s. per week for 26 weeks, and 4s. per week ever since up to nine weeks ago”—roughly £35 then £23 a week in today’s money. He wanted them to settle the 36 shillings (about £208) he felt they now owed him—the Society disagreed, although his ill health wasn’t in question. Dr. Edmund Arthur White was the club’s own medical officer and had certified him.
According to John Cooper (treasurer) an older version of the Society, which had different rules, was broken up and re-established in 1854 under new rules which didn’t provide for payments due to old age—it wasn’t even known if the old rules did for certain.
In the rather undiplomatic opinion of the Society, Clark’s inability to work was no longer down to illness, but to his being too much of a codger. A technicality in all of this is that the new society’s rules had, unfortunately, never been registered—equally however, the old society no longer existed. “The bench, after a long hearing, decided that he was not entitled to sick benefit, but advised the officer to get the society registered.”
“What exactly do I get for my money then?” #
It probably came as cold comfort to Thomas Clark to learn that not only was he going to continue waking up breathless and stiff as a board every morning, but now he was too old to be worth anything in the eyes of the Three Cups Maybe Not So Friendly Anymore Society. In fact, it probably made him wonder exactly what he had been paying in for all those 38 years. Which is ironic, because it actually helps us to figure that out:
- Up until 1854, the Three Cups Friendly Society might have provided a pension of sorts once you reached old age. This certainly wasn’t the case after 1854 though.
- The Society would provide financial support for people with illnesses that prevented them from working, which could include chronic rheumatism and bronchitis.
- The Society retained a doctor who would certify people to receive payments and who presumably would have provided some treatments.
- Although Dr. White was the medical officer in 1886, Dr. Salter appears to have been the medical attendant in 1869, and Dr. Pitt was among the honorary members in attendance in 1872.
That’s not all though—because the Three Cups Friendly Society was quite literally…
Your front-row ticket to the biggest events (in Malmesbury) #
Referred to in an 1893 article as “this old established society”, it clearly held a place of some standing in Malmesbury. In 1865, when the Countess of Suffolk picked up her silver shovel and turned the first sod on the Wilts and Gloucester Railway, “Members of the Three Cups and the Castle Benefit Clubs with their band” made up part of the procession to see the event.
According to the Bristol Mercury, when the town marked Queen Victoria’s golden jubilee in 1887, the Three Cups marched to the Abbey church as part of a grand civic procession—slotted in among the Malmesbury Brass Band, the Royal Wiltshire Yeomanry, the Wilts Rifle Volunteers, the police, the Mayor and Corporation, and a clutch of rival benefit clubs. Importantly, places inside the church were “allotted… to the various bodies, the general public not being admitted until those in the procession had taken their places.”
Put in those terms, the Three Cups Friendly Society sounds a lot like the 1800s Malmesbury equivalent of a private box at an England Wembley World Cup final, doesn’t it? That’s not all though, because every year the Friendly Society held its own annual procession through the town.
A Carnival of the Cups #
Every Whitsuntide Wednesday, the members of the Friendly Society followed a timetable so consistent you could set your watch by it:
- The meeting—When the coffers were healthy, a dividend was paid at the meeting every third year. At the triennial meeting of 1 June 1872 the secretary, Mr. Clark, reported the society’s finances in a “flourishing state” and declared a dividend of 11s. 6d. (about £58), leaving a substantial balance. The North Wilts Herald was less impressed, noting that while the club looked healthy—“the greater part of the members being young men in the prime of life”—“dividing the reserved fund is not a wise practice.”
- The procession—A procession "[through] the principal streets" was led by the Malmesbury Rifle Corps Band (which seemed to become the Malmesbury Brass Band by the late 1870s)—although in 1881, the Didmarton Brass Band paid a visit. Numbers in the procession ranged year-on-year from as low as 50 to over 100 (about 107 at its height in 1872). The Friendly Society even had their own flag which they carried—during their parade in 1878 they “managed to supply the place of their old, worn, and tattered flag with a new one, at a cost of several pounds.”. An 1878 article describes them parading with a banner made of silk.
- The dinner—A dinner would be held at the pub, laid on by the landlord—in 1861 a special booth was erected for the occasion. Later years refer to meals being held in the “Club Room” which in 1869, “was tastefully decorated with certain devices of evergreens, wreaths, and boquets [sic] of flowers”
- Halcombe House—The revellers would head to Halcombe House, seat of the Luce family, where Colonel Luce would ensure they were “liberally entertained” with rural sports, games and a good deal more refreshment.
- Back to the pub—Now having presumably worked themselves into a considerable drunken frenzy, the Society would return to the club room “where they were supplied with something to drink, and where dancing, etc, was kept up till a late hour.”
It wasn’t unusual for trouble to occur at these events. As early as 1861, The Wilts and Gloucestershire Standard commented, “These so-called festivities unfortunately appear to have lost none of their attractive features”. In 1882, Abel Gray was fined £1 (about £100 in 2026) after pensioner Frederick Clark, who was serving as a waiter at the event, shooed some boys away, prompting Abel to black his eye. The bench at the trial noted: “It was one of the evils of public-house clubs, that men saved their money for the well meant purposes of a benefit society and then on these days squandered it in drinking.” Only a year beforehand, in 1881, the North Wilts Herald had observed, “The various club anniversaries in the villages at Whitsuntide and Trinity have passed off satisfactorily. We understand this is attributed to there being no extension of hours granted to any public-house, all of which were closed at the ordinary hour.”
Ding ding! That’s time at the bar ladies and gentlemen! #
Unfortunately by 1893, the Wilts and Gloucestershire Standard reported:
“On Wednesday last, the members of the Three Cups Inn Friendly Society, Westport, Malmesbury, celebrated their anniversary. The members of this old established society have for very many years paraded the town headed by the Malmesbury Brass Band, but this year as the funds were low it was decided to do without the band. The members sat down to an excellent dinner supplied by Host James of the Three Cups, and in the afternoon and evening dancing was kept up in the club room to the strains of Bristowe’s String Band.”
One has to wonder whether the cautious North Wilts Herald reporter was somewhat prophetic with his 1872 comment, “dividing the reserved fund is not a wise practice”. After the 1893 article the Three Cups Friendly Society went quiet in the newspapers, leaving our story formally unfinished—though the likeliest reason it stopped appearing is that it simply went bust. There is however a certain poetry in a story that opens with a man who drank too much at the Three Cups, and finishes with the Three Cups having been drunk dry.
BENEFIT SOCIETIES.
CLUB FESTIVITIES.
BENEFIT SOCIETY.
TURNING the FIRST SOD on the WILTS and GLOUCESTER RAILWAY.
BENEFIT CLUBS.
FRIENDLY SOCIETY ANNIVERSARIES.
BENEFIT CLUB.
No Headline
No Headline
CLUB ANNIVERSARIES.
CLUB ANNIVERSARIES.
CLUB ANNIVERSARIES.
CLUB FESTIVITIES.
LOCAL BENEFIT SOCIETIES.
CLUB ANNIVERSARIES.
FRIENDLY SOCIETY FESTIVAL.
CLUB ANNIVERSARIES.
BOROUGH PETTY SESSION, Wednesday